The young Americans choosing Y2K cars over shiny new SUVs: ‘I get so much crap from people’

The Guardian Business · 10/23/2026, 11:30:24 AM

People under 35 are hunting for no-frills rides they can pay for in cash and fix themselves – defying expectations to take on steep loans Jack Price joined the marines in fall 2021 knowing he would need a car to get around base and that he couldn’t afford a new one. A joyless, month-long search through dealer classifieds and Facebook Marketplace listings ended when his mother spotted a 2010 Volkswagen Jetta posted on her office listserv by a co-worker moving abroad. With just 60,000 miles (96,560km) on the meter, the car (a manual!) was mechanically sound, and the air conditioning, sunroof and Bluetooth radio worked too. At $6,000, it was a steal. Price paid in cash. Five years on, the Jetta, which he called the Pewter Pebble, is still carting him from A to B in unassuming style. “I’ve completely driven it into the ground,” says the 30-year-old, who lives in Los Angeles. “All over bases, cross-country a couple times, not really lovingly. I get so much crap from people, but not people my age.” Continue reading...