Hello Kitty firm apologizes, scraps Japan TV tie-up after China anger
BNN Bloomberg ·
Sanrio, the Japanese company behind the popular character Hello Kitty, apologized on Thursday over its tie-up with a TV spy drama criticized as anti-China, cancelling a merchandise collaboration with the show.
Publication and source information
- Platform
- NewsTiVi
- Source
- BNN Bloomberg
- Published
- 10/29/2026, 2:58:48 PM
- Country
- Canada
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