How Glovo’s AI shopping assistant achieves a 41% conversion rate by replacing traditional app browsing
TechTrendsKE ·
AI shopping assistants are beginning to play a role beyond product research, with Glovo reporting that customers arriving through AI-assisted journeys are converting into orders at a higher rate than the platform’s average. Speaking at Glovo Kenya’s Future of Commerce Summit, Caroline Mutuku said orders originating through AI assistants converted at 41%, compared with an … The post How Glovo’s AI shopping assistant achieves a 41% conversion rate by replacing traditional app browsing appeared first on TechTrendsKE .
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- 25/10/2026, 12:01:03
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- Kenya
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